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Advertising
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Page 2 of 4
Title
Authors/Editors
Publisher
Type
Copies
Marketing Management: Millennium Edition (10th Edition)
Edition
:
10
Year
:
1999
ISBN
:
0130122173
ISBN 13
:
9780130122179
Call No
:
HF5415.13.K68
Kotler, Philip
Prentice Hall
Books
1
Total Access
Year
:
2002
ISBN
:
1578512441
ISBN 13
:
9781578512447
Call No
:
HF5415.5.M35
McKenna, Regis
Harvard Business Review Press
Books
4
Basic Marketing Research
Edition
:
4th
Year
:
2000
ISBN
:
0030211042
ISBN 13
:
9780030211041
Call No
:
HF5415.2.C48
Churchill, Gilbert A.
South-Western College Pub
Books
1
Contemporary Marketing
Edition
:
10
Year
:
2000
ISBN
:
0030314038
ISBN 13
:
9780030314032
Call No
:
HF5415.IB66
Boone, Louis E.
Kurtz, David L.
South-Western College Pub
Books
1
Tales from the Marketplace: Stories of Revolution, Reinvention and Renewal (Marketing Series)
Edition
:
1
Year
:
2000
ISBN
:
0750642653
ISBN 13
:
9780750642651
Call No
:
HF5415.13.P54
Piercy, Nigel F.
Butterworth-Heinemann
Books
1
Market-Led Strategic Change, Second Edition: Transforming the process of going to market (Cim Professional)
Edition
:
2
Year
:
2000
ISBN
:
075064382X
ISBN 13
:
9780750643825
Call No
:
HF5415.13.P54
Piercy, Nigel F.
Butterworth-Heinemann
Books
1
Principles of Retailing
Edition
:
1
Year
:
2003
ISBN
:
0750647035
ISBN 13
:
9780750647038
Call No
:
HF5429.F47
Fernie, John
Fernie, Suzanne
Moore, Christopher
Butterworth-Heinemann
Books
1
Advertising and Promotion: An Integrated Marketing Communications Perspective
Edition
:
5th
Year
:
2000
ISBN
:
0072314451
ISBN 13
:
9780072314458
Call No
:
HF5823.B45
Belch, George E.
Belch, Michael A.
Irwin Professional Pub
Books
5
Advertising and Consumer Citizenship: Gender, Images and Rights (Transformations)
Edition
:
1
Year
:
2001
ISBN
:
0415223237
ISBN 13
:
9780415223232
Call No
:
HF5822.C76
Cronin, Anne M.
Routledge
Books
1
Creative Arts Marketing, Second Edition
Edition
:
2
Year
:
2003
ISBN
:
0750657375
ISBN 13
:
9780750657372
Call No
:
NX634.H55
Hill, Elizabeth
O'Sullivan, Terry
O'Sullivan, Catherine
Butterworth-Heinemann
Books
1
1
2
3
4